ABOUT US


Vertical Partners is a key provider of scalable outsourced sales and business solutions for Small and Medium-Sized Enterprises (SMEs). We deliver results that drive growth, mitigate risks associated with additional staffing as well as lower operational costs.

We do this by providing SMEs with highly competent teams for a wide range of requirements from IT services, contact centers, backend business processing, and the execution of sales and marketing activities.

GUIDING PRINCIPLES


Our business is built on these four key principles:

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  1. Our client’s growth is our growth.
  2. Our performance is always greater than the sum of our individual efforts.
    Vertical Partners thrives on the synergy resulting from the valuable contributions of everyone working on our team. This is why our relationships are characterized by a deep respect for one another and a shared awe in the results of our joint efforts. In order to maintain this level of excellence, we hire only the most qualified and experienced people and offer ample compensation, plenty of challenges, and an abundance of opportunities to grow.
  3. No company is an island.
    Vertical Partners understands that the world is not defined by the company’s boundaries. This means that the kind of superb service we are known for is extended to the world at large. Fulfillment, after all, is deeply rooted in service – to the global community we live and work in and to the companies we can expand through our shared efforts.
  4. A successful business benefits its stakeholders.
    At Vertical Partners, we believe that a sound business not only helps improve our clients’ businesses, but also the larger community which we are all part of. We take pride in being an organization that enhances the livelihood of our employees and their families.

OUR SALES BELIEFS


Great things happen when every company employee – from the CEO to the hardworking office secretary – believes in promoting the organization they work for. Selling is a result of a culture that respects the importance of sales.

We believe in developing a mindset of ownership among all our employees, regardless of their rank. A mindset which encourages them to use "we" instead of "the company I work for" when referring to their organization. At Vertical Partners, we strive to make this mindset an everyday reality.

view our Sales Manifesto:
  1. Don’t just sell because you have products.
    Sell because there is a need for the products. Provide solutions.
  2. Personal information can make or break deals.
    Gather it carefully and use it wisely.
  3. Networking expands your sphere of influence.
    It is equivalent to working. Every new person you meet may be able to help you grow your business.
  4. We believe in the time-honored value of true friendship.
    We forge new friendships wherever we go. It is easy for people to trust their friends, but they don’t always trust salespeople.
  5. Establish common ground.
    Find the similarities between your prospects and clients.
  6. Be confident and exude confidence.
    If you are not confident in the service or product you are selling, it will show.
  7. A customer talking is a wonderful thing.
    If they’re talking, you’re winning. Most sales are closed when the customer does two-thirds of the talking, and you do one-third.
  8. Know your products and/or services inside out.
    But be aware that selling is 80% attitude and 20% aptitude. If you don’t have the right attitude to sell, product knowledge is useless.
  9. Never leave your sense of humor at home.
    Be funny and have fun selling. When prospects laugh with you, they tend to want to buy from you.
  10. You are not a "salesman", so don’t act like one.
    If you sound like a salesperson, people will think you are one. Nobody wants to be "sold."
  11. Be a good, fair, and honest person.
    Actively involve yourself in your community. When you contribute to making society better, you feel at ease with yourself. A person who is at ease with himself sells better.

COMPANY HISTORY


Like most entrepreneurial companies, Vertical Partners started small and with a simple vision: to lower the sales cost for SMEs and provide innovative operational approaches that will help them grow. As it grew as a company, however, it realized that the several challenges it faced and successfully hurdled were exactly the same challenges that many SMEs were struggling to overcome. These were: the brand challenge, the growth challenge, and the performance challenge

Banking on its track record to address these major challenges to success, Vertical partners first took in as client an Atlanta-based company specializing in industrial water purification products. Shortly after hiring us, we helped them gain a brand new market and increased their sales by nearly 40%. It was then that we fully appreciated the tremendous power of outsourced sales.

Today, our clientele stretches across countries and borders. From large publicly traded companies to small privately held firms, Vertical Partners continues to provide significant gains for all our clients.